Pakistan Vs Australia 2018 Test & T20i Series- Sponsor's Press Conference

Sponsor’s Press Conference held on October 4th, 2018 here at Gaddafi Stadium Lahore.

The Press Conference Participants are as follows:

1. Mr. Zakir Khan, Director International Cricket- Pakistan Cricket Board.
2. Mr. Khawaja Atif Sikka, Director Sales & Marketing, Brighto Paints.
3. Mr. Usman Qaiser, Chief Manager Marketing, Jubilee Life Insurance.
4. Mr. Mohammad Adeel, Marketing Services Manager – Continental Biscuits Ltd.
5. Mr. Sohaib Sheikh, GM Marketing, PCB

Speaking on the Occasion:

• Mr. Zakir Khan, Director International Cricket PCB said: He was excited to be here at the logo unveiling ceremony for Pakistan-Australia series. Pakistan start off their new season with a competitive Australian side playing a series of two Test matches and three T-20Is in the UAE, and it would be a great cricketing battle between the two teams on the field. He said, Pakistan was starved of hosting international cricket at home, and it was pleasing to see sponsors coming forward to support Pakistan’s cricket. He added, in the recent times, international teams have visited Pakistan, and they were looking forward to host more international matches at home in the near future.
  
  
• Mr. Atif Riaz Sikka, Director Sales & Marketing Brighto Paints said: Brighto Paints the leading paint manufacturers in Pakistan having there operational networks in Afghanistan, UAE, Saudi Arabia & South Africa, has always played a vital role in promoting our National heroes and local talent. Brighto Paints has always worked a step ahead to give our talent International exposure. Whether it is in the field of Education or through Hockey, Golf, Football and Cricket. 
  
  Our management’s vision is to always support young talent and to change the mindset of international media, reveal the soft image of our mother land.
  
  Brighto Paints is committed to continue their efforts in bringing about this change to promoting/supporting all sports in Pakistan and help young talent to reveal their ability on international platforms.
  
  Brighto Paints is the Title Sponsor of Pakistan Vs Australia Test Series & Co-Sponsor of Pakistan Vs Australia T20 Series 2018.
  
  Atif Sikka Assured PCB by saying “We will continue to promote the passion of victory in all aspects of the nation through thick and thin and will promote Pakistani cricket.”
  
  Brighto Paints wishes best of luck to the teams and looks forward to host this auspicious event.

• Mr. Syed Usman Qaiser, Chief Manager Marketing, Jubilee Life Insurance, commented on the occasion “We are excited to be the Presenting Sponsors for the Pakistan vs. Australia Test series & Associate Sponsors of Pakistan Vs Australia T20 Series 2018.
  
  Jubilee life is the largest private sector insurance company in Pakistan.
  
  We are committed to remain steadfast to our vision of being Pakistan’s best service provider from the insurance industry and are proud to be among the Top 25 Companies of the Pakistan Stock Exchange – the only insurance company to make it to this prestigious list. We are honored to be partners with PCB once again after Pakistan Vs West Indies Cricket Series 2018.
  
  We have sponsored QG team last year in PSL and the relationship strengthened and we were the gold sponsors of Pakistan vs Sri Lanka series last year and gold sponsors of Fantastic PSL 2018 that finished in a fantastic fashion earlier this year.
  
  Bringing this legacy forward we would like to thank Mr. Ehsan Mani the new chairman of PCB and Mr. Zakir Khan Director International Cricket, entire PCB and Trans Group for giving us an opportunity to be the Presenting Sponsors of Pakistan Vs Australia Test series 2018 & Associate Sponsor of Pakistan Vs Australia T20 Series 2018. As our brand essence is Live Free, this series will definitely help strengthen the confidence of entire cricketing world to play in Pakistan.
  
  We wish PCB and nation all the best!!!
  
  

• Mr. Sami Wahid – GM Marketing at Continental Biscuits Ltd, Commented Tuc is the leading cracker in Pakistan, loved for its unique salty and crispy taste. The lightness of the biscuit enables it to be the most preferred snack amongst the youth who enjoy having it anywhere, anytime. Tuc has continuously established a connection with cricket, the most passionately loved sport by the youth. And as an extension of that, we are extremely excited to announce TUC as the title sponsor for the Pakistan vs Australia T20 series 2018.  Tuc has been building a gradual association between the number one selling cracker and the number one played sport in the country.
  
  Tuc hopes to bring many Halkay Phulkay moments to the heavy intense game of cricket which lead to an overall enjoyable experience.
  
  TUC Biscuit is the Title Sponsor of Pakistan Vs Australia T20 Series 2018.